Business loans
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Sustainability
Since Froda was founded, social responsibility, diversity and inclusion have been in focus. We work to ensure that more entrepreneurs, regardless of background, have the opportunity to grow their businesses, and we work with initiatives to promote ecological, social and economic sustainability through responsible lending and sound debt in everything we do.
Diversity and inclusion
Our assessment of you as a business owner is completely objective and based solely on the company's sales and data. By digitizing the process, we can exclude heavy administration and biases regarding demographic factors such as gender, ethnicity and network.
In this way, we can help more entrepreneurs, faster, while ensuring a fair assessment that benefits everyone, regardless of who you are.
In this way, we can help more entrepreneurs, faster, while ensuring a fair assessment that benefits everyone, regardless of who you are.
Responsible lending
Our business model is based on mutual success. We only grow when you do, which is proof that our interests are aligned with you as a customer. Therefore, we have no hidden fees, no unexpected costs or surprises.
It may sound obvious, but in our industry it is actually quite unusual.
It may sound obvious, but in our industry it is actually quite unusual.
Shared incentives with our customers- Transparent terms
- No hidden fees
Female entrepreneurship
Since 1980, the proportion of female entrepreneurs has only increased by 1 percentage point. Therefore, we have established the Future Female Entrepreneurs scholarship to encourage more women to start and run businesses.
The scholarship is awarded annually and aims to provide women who want to start a business, or have just started one, with capital that enables them to realize their idea.
The scholarship is awarded annually and aims to provide women who want to start a business, or have just started one, with capital that enables them to realize their idea.
With the scholarship, we want to help improve the conditions for female entrepreneurs and give more women the opportunity to invest in their ideas.
Olle Lundin, CEO of Froda
About Froda
Froda was founded in 2015 with the ambition to redefine business financing by making it more accessible and efficient for small and medium-sized enterprises. Froda creates opportunities for all entrepreneurs, regardless of background, to realize their business ideas. With the help of digital processes and technological innovation, Froda has revolutionized the loan process and shortened it from months to minutes – with a focus on offering fast, fair and inclusive financing.
Today, Froda is one of Europe's fastest-growing tech companies, with support from investors such as Karl-Johan Persson, Nicklas Storåkers and Victor Jacobsson. In 2021, Froda launched an investment in embedded finance and through it the company has expanded to the Nordics, the United Kingdom and Germany, and has entered into partnerships with Visa, Lunar and Checkout.com, among others. As a credit market company, Froda is under the supervision of the Swedish Financial Supervisory Authority. Read more about Froda
