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Initiatives to inspire and provide better opportunities for people with entrepreneurial ambitions to take the step to become entrepreneurs.
Tomorrow's female entrepreneurs
Future Female Entrepreneur was established in 2022 and is awarded annually to a woman with entrepreneurial ambitions. The scholarship aims to provide women who want to run, or have just started, a business with capital that enables them to realize their idea.
Tomorrow's Founders
Tomorrow's Founders is part of Froda's ambition to promote a more equal, inclusive, and sustainable environment for entrepreneurs. By organizing events with different themes, we want to inspire more people to dare to take the step to start and scale up their businesses.
Embedded Sessions
Embedded Sessions is an event series where finance meets innovation. We gather a unique mix of experts in various fields to explore embedded financing, its opportunities, and potential impact beyond traditional financial institutions.
About Froda
Froda was founded in 2015 with a clear purpose – to democratize access to financing and give small and medium-sized enterprises the same opportunities to grow as large companies. With the help of digital processes and technological innovation, the company has shortened the loan process from months to minutes, making it easy for entrepreneurs to invest in their ideas.
Today, Froda is one of Sweden's fastest-growing tech companies, with a valuation of SEK 1.7 billion and well-known investors such as Karl-Johan Persson, Nicklas Storåkers and Victor Jacobsson among the owners.
In 2021, Froda launched a strategic investment in embedded financing, and through it, the company has expanded to the Nordic region, the United Kingdom and Germany, and has entered into partnerships with, among others, Visa, Lunar and Checkout.com.
Froda is a credit market company that is under the supervision of the Swedish Financial Supervisory Authority.
